Integrated comms ensures successful launch of high profile gallery

The client
The Turner Contemporary is a modern new gallery, designed by David Chipperfield now at the centre of the regeneration of Margate in Kent.

Our approach
To develop a communications campaign that creates a ‘buzz’ around the brand, drives traffic to the website and­ increases visitor numbers.

The solution
We created a highly creative and tactical campaign using a diverse range of communications channels to target all the diverse audiences. This included an online and offline advertising campaign, guerrilla stunts to promote exhibitions across the year, digital comms and printed marketing collateral.